On the finish of the month, FoodNavigator will throw a highlight on innovation approaches to food and drinks at Optimistic Vitamin: Wholesome Innovation for the Mass Market. The face-to-face occasion will run over three days (29-31 March) in central London.
We’re thrilled to supply a novel low cost code to our loyal FoodNavigator readers, who will profit from 25% off the ticket worth with the code FNREADER25
Delegates will hear keynote shows and hearth chats from PepsiCo, Nomad Meals, Piccolo, The Kraft Heinz Firm, GenM, Danone North America, and Alexandra Rose Charity, amongst others.
Discover out extra by downloading our Advance Programme.
Put together yourselves for a jam-packed agenda unfold over three days, as we deliver collectively a number of consultants from dieticians and dietary scientists to meals entrepreneurs and large manufacturers, and study how the newest dietary science and expertise can meet evolving shopper calls for.
Subjects lined embody reformulation approaches to a spread of classes, together with better-for-you snacks. We’ll study how innovation is shaping the drinks of tomorrow – from collagen-infused water to alcohol-free drinks – and put plant-based beneath the microscope as we ask how the subsequent wave of meat- and dairy-free merchandise can reinvigorate pleasure within the sector.
The position of useful elements in boosting psychological and bodily wellbeing is one other huge subject in diet ahead formulation, and one we’ll discover by way of the lens of meals as medication. How meals and beverage makers are focusing on particular age teams, from infants to ageing populations, shall be examined as we ask how manufacturers can higher cater to age-related wants.
Our full checklist of audio system might be discovered right here, and additional particulars on the programme, right here.
Being an in-person occasion, we’ve packed the agenda with high quality networking alternatives so that you can join together with your friends and focus on the innovation alternative introduced by wholesome innovation for the mass market.
Highlights embody a welcome reception on the venue, a social night out in central London, and networking lunches.
Over three days Optimistic Vitamin will take a deep dive into 5 core themes:
Session 1: Rethinking Reformulation
Nutritionists have been encouraging us to eat extra fruit, veg and entire grains for many years – however this method has did not deal with points like weight problems. Reformulation and innovation are subsequently key to securing a more healthy and extra sustainable future for meals. On this session, FoodNavigator journalists shall be joined by an skilled line-up of audio system to debate how public well being challenges might be met by leveraging technical advances and ingredient innovation. What is going to more healthy merchandise appear to be in 2023 and past?
Session 2: Plant-Primarily based Potential
Most of us want to extend the plant-based content material of our weight-reduction plan to fulfill government-backed suggestions just like the Eatwell Plate. However with the time period ‘plant-based’ being stretched to incorporate something from ultra-processed burger patties, to bakery merchandise and vegan nuggets, is there a threat that the plant-based class is falling fowl of health-washing? How can innovation within the plant-based house guarantee merchandise are delivering nutritionally dense, clear label merchandise that additionally meet the organoleptic expectations of customers?
Session 3: Meals as Drugs
Between dietary interventions that promise to assist reverse the onset of NCDs like weight problems and a rejection of ‘diets’ in favour of wellness upkeep and physique optimistic weight administration, a extra nuanced understanding of the connection between weight-reduction plan and well being is coming to form shopper attitudes to meals – and the innovation methods of the manufacturers that serve them. However, trying past the hype, what elements and methods are actually delivering on this space? And the way can the advantages be communicated?
Session 4: How Tech is Reworking Wellness and Weight loss program
Digital technological developments are having a profound influence on what we eat. From digital apps that promise personalised dietary recommendation and session, to AI that may assist reformulate merchandise additional and quicker, we’ll analyse what the digital revolution means for optimistic diet and inhabitants well being.
Session 5: Lifecycle Vitamin
The vitamins we’d like change dramatically as we age. From tot to teen, zoomers to boomers, our our bodies want very completely different diets to help wellness. What innovation alternatives does the deepening understanding of lifecycle diet supply and the way can the meals business meet the segmented wants of the mass market?
