Tailored from a press launch.
Get Pleasure, a canine wellness firm that gives recent pet food, treats, chews and vet companies, unveiled its new analysis report, “Chasing our Tails: When it Involves Maximizing our Canine’s Well being and Wellness, Are We Simply Working in Circles?” The report, created from a nationwide on-line survey of canine dad and mom, explored a paradox between the intentions of canine house owners and the realities of their actions in contributing to the longevity of their canine companions.
The survey was performed by Torfac between February 1-5, 2024, and targeted on 1,000 canine dad and mom, ages 18-70+, distributed throughout all areas, and roughly half male and half feminine.
In accordance with the report, a main discrepancy between what canine house owners consider to be useful for his or her pets and the precise practices they implement, notably within the realm of diet, was discovered. For instance, the survey confirmed weight loss plan was not among the many prime actions for managing a canine’s well-being, but it’s the most important based on vets. Whereas 97% of canine house owners acknowledge the influence of their pet’s weight loss plan on longevity, solely 12% are at the moment feeding their canine recent meals. Tom Arrix, founder and CEO of Get Pleasure, mentioned processed meals might compromise the well being and vitality of pets.
“My life took a profound flip when our household canine, Cooper, battled lymphoma,” Arrix mentioned. “Whereas exploring the therapeutic energy of diet, I had a wake-up name to the dangerous results of feeding my canine kibble – one thing we all know is happening on a big scale in right this moment’s market.
““It’s clear that canine households have one of the best intentions, however misinformation and a market flooded with processed choices can cloud decision-making,” Arrix continued.
Key survey findings
- 9 out of 10 adults (94%) say they’d improve the longevity of their pets if they may.
- Survey respondents rank their pets’ general well being as higher than their very own and virtually 70% are both extraordinarily or very assured of their understanding of their canine’s well being and wellbeing.
- Regardless of excessive confidence of their canine’ well being, there is a important hole between notion and actuality:
- Canine house owners are prioritizing virtually every part apart from – based on vets – essentially the most important ingredient for pet wellness: the canine’s weight loss plan. Solely 53% say they’re usually feeding their canine wholesome meals, versus different actions resembling getting sufficient sleep (73%), spending time with household (73%), and visiting the vet for routine checkups (68%).
- 83% of pet dad and mom are assured about their canine’s meals content material, however solely 58% can title three elements.
- In accordance with VCA animal hospitals, 50% of canine within the U.S. are thought-about overweight, emphasizing the significance of addressing weight loss plan and diet to fight this challenge.
- Intestine well being consciousness: Regardless of recognition of its significance, the vast majority of pet dad and mom have but to embrace gut-healthy dietary practices, with solely 12% of pet dad and mom feeding their canine recent meals that promotes intestine well being.
- 75% of respondents feed their canine processed meals diets
- The report notes a large majority additionally consider that gut-healthy meals can lengthen their canine’s life (83%) and enhance the standard of their canine’s life (89%).
Whereas the vast majority of survey respondents expressed confidence of their understanding of their pet’s well being, the report famous this confidence usually accompanies a lack of knowledge concerning the elements and dietary worth of the meals they supply. The report additionally highlighted the alarming prevalence of weight problems amongst canine with 50% labeled as chubby or overweight. Research have proven that transitioning canine from processed diets to recent meals can result in a major lower in illness markers, emphasizing the important position of diet in canine wellness, mentioned Dr. Brett Levitzke, DVM, chief medical officer at VERG Brooklyn and Get Pleasure veterinary advisor.
“Vitamin is one thing we do with our pets twice each day,” mentioned Levitzke. “Even easy adjustments can have a profound influence on our canine’s general wellness.”
See the total report right here.
Get Pleasure
