In April, the Pet Sustainability Coalition (PSC) rallied pet {industry} professionals to finish 1000’s of microactions that saved 18,700 tons of CO2 from coming into the setting, attaining 124% of the coalition’s purpose of 15 tons.
With zero value to take part, its third annual Earth Day Rally 30-day dash impressed a whole lot of people to take concrete actions that result in a greater future for pets, folks and the planet, PSC famous.
Pet Sustainability Coalition (PSC)
Using an easy-to-use cell app referred to as CO2 Hero, the Rally mobilized 730 pet {industry} professionals from 37 collaborating corporations to interact in 10 day by day repeatable eco-actions. The very best impression actions included offsetting enterprise journey, greening the day by day commute, recycling, consuming plant-based meals and reusing water bottles.
The primary place crew was awarded a $2,000 PSC Mission Credit score, and the second place crew was awarded $1,000 in carbon offsets from Native Power. The highest 4 groups had been:
- Freshpet (6.76 tons CO2)
- Earth Animal (2.12 tons CO2)
- Austin and Kat (1.39 tons CO2)
- Nulo (1.18 tons CO2)
Prime performing people had been:
- Brett Duewell – Freshpet (1.31 tons CO2)
- Liliana Bolton – Freshpet (1.29 tons CO2)
- Lisa Diehl – Freshpet (2,018 kilos CO2)
- Maria Lange – Earth Animal (1,911 kilos CO2)
- Alexis Vance – W.F. Younger (1,754 kilos CO2)
“By eliminating almost 19 tons of CO2, the pet {industry} rallied to make a constructive impression on our shared world,” mentioned Jim Lamancusa, govt director of the Pet Sustainability Coalition. “With Freshpet main the best way, the Pet Sustainability Coalition member community is a drive to be reckoned with, posting double-digit progress yr after yr via its extremely engaged group of action-oriented sustainability professionals. By participating in our 30-day dash, our contributors have constructed habits that can final a lifetime.”
APPA, WPA and the NAVC have amplified their Rally help via a Matching Reward marketing campaign by donating $25,000 every to match contributors’ local weather factors. Their beneficiant donations are unrestricted presents to PSC’s Influence Fund. Due to this highly effective help, the inspirational actions taken by the contributors will translate right into a more healthy planet all yr spherical by supporting PSC’s industry-leading programming in plastic packaging and sustainable proteins.
Mobilizing the {industry} to behave this Earth Day at zero-cost for all contributors is made attainable by the beneficiant Defender-level sponsorship of Earth Animal.
“That is our third yr of sponsoring and collaborating within the Earth Day Rally and we get extra impressed yearly. It’s such a enjoyable and straightforward method to have interaction and educate your complete Earth Animal crew,” mentioned Stephanie Volo, chief impression officer, Earth Animal. “We love the inner drive to outdo our colleagues and monitoring our progress in opposition to different corporations. We’re a proud sponsor, realizing that this makes it free for everybody throughout the {industry} to take part and that it helps the one such effort of motion within the {industry}.”
