Identified for its slow-baked tremendous premium kibble, Notti Pet Meals introduced it has secured a seed funding of US$500,000 (RM2.4 million) from 500 World and First Transfer.
Notti Pet Meals, which began in July 2023, is alleged to be targeted on enhancing pet well being and vitamin throughout Southeast Asia and plans to make use of this capital to launch new product traces and increase into the Philippines and Singapore markets.
“This milestone isn’t just a win for Notti Pet Meals however a leap ahead for the complete pet business,” stated Ke Yee Yap, founding father of Notti Pet Meals in an announcement on LinkedIn. “Our dedication to enhancing pet care continues to be our driving pressure, and this funding will propel us to innovate and increase even additional.”
In line with Commonplace Insights’ Shopper Report Malaysia 2023, over half of Malaysians (51.1%) at present personal pets, a quantity that’s anticipated to develop. As pet possession will increase, so does the demand for high-quality pet meals. Notti stated it addresses this want by providing a substitute for conventional pet meals. Its product line contains 100% human-grade meat, fruits, greens, probiotics and prebiotics.
Notti merchandise can be found in over 100 pet outlets throughout Malaysia, Singapore, Hong Kong and the Philippines, Notti goals to double its distribution community to 200 by the tip of 2024
Notti’s merchandise have obtained veterinary endorsements, exceed worldwide Affiliation of American Feed Management Officers Nutrient Requirements, and are designed for all ages, breeds and sizes.