The Pet Sustainability Coalition (PSC) has partnered with HowGood, an impartial analysis firm with what is alleged to be the world’s largest sustainability database for merchandise and elements.
This partnership will permit PSC members to make data-driven selections on ingredient sourcing and formulations to scale back carbon emissions throughout their provide chain. HowGood’s carbon footprinting mannequin has been verified by the Carbon Belief, is aligned to world sustainability and local weather reporting frameworks, and is compliant with enterprise information safety requirements together with the Greenhouse Gasoline Protocol, CDP, GRI, TCFD, ISO and Science Primarily based Targets.
“Knowledge is crucial so as to make the most effective selections on ingredient sourcing, new product improvement, and product formulation,” mentioned Jim Lamancusa, government director of PSC. “Partnering with HowGood will permit PSC to assist our members perceive the environmental impacts of every ingredient they supply to make the most effective selections for his or her enterprise. I wish to thank 5 of our members, Fera Pets, Petcurean, Natoo, MFiber and Earth Animal, for supporting PSC on this platform so all members can have entry.”
HowGood performs product and ingredient-level sustainability assessments throughout eight key metrics: Greenhouse Gasoline Emissions, Blue Water Utilization, Biodiversity, Soil Well being, Labor Danger, Land Occupation, Animal Welfare and Processing. The breadth and depth of their assessments permit for perception into decarbonization alternatives and trade benchmarking, mentioned Allison Reser, director of Sustainability & Innovation with PSC.Â
“Knowledge granularity is so vital and one of many key drivers behind this partnership,” mentioned Reser. “With HowGood, we don’t simply see the generalized affect of an ingredient, we are able to drill into the precise sourcing location, certifications and extra. We’re particularly excited to see regenerative elements within the database and sit up for utilizing this device to measure the optimistic affect of accountable sourcing within the pet trade.”
Michael Streitberger, head of partnerships at HowGood added partnering with PSC will carry sustainability transparency to the pet meals trade at an unprecedented scale. “We’re trying ahead to supporting PSC’s 200-plus members in bringing sustainability to the forefront of their sourcing, formulation, and advertising and marketing efforts by data-driven decision-making,” he mentioned.
HowGood is an impartial analysis firm and SaaS Sustainability Intelligence platform with the world’s largest database on meals product sustainability. With greater than 90,000 agricultural emissions elements, HowGood is designed to assist main manufacturers, suppliers, retailers and eating places to measure, scale back, and talk their environmental and social affect.
Tailored from a press launch.
