Cats stay the preferred pet in France, with a few of the highest per capita possession in Europe, serving to the nation’s pet meals market develop. In 2022, French pet house owners saved 14.9 million cats of their properties, based on the European Pet Meals Business Federation (FEDIAF) “Details and Figures 2022” report. Together with canine and different pets, Mordor Intelligence estimates that these cats might assist the Frech pet meals market attain US$6 billion this 12 months, rising to US$7.36 billion by 2029.
Current French pet meals business information
Making the most of that progress, Mars Petcare introduced plans earlier this 12 months to speculate €130 million (US$140 million) in its French websites. A part of the funding will go towards putting in new pet meals manufacturing traces on the Saint-Denis-de-L’Hôtel web site, which makes Pedigree and Whiskas merchandise. Mars additionally plans to modernize the prevailing facility, put money into sustainable packaging in addition to enhance manufacturing capability and the variety of staff. Mars may also make investments almost €48 million (US$52 million) into its dietary pet meals model Royal Canin at its Aimargues web site in Gard.
Likewise in 2024, French producer Natura Plus Extremely Pet Meals, a direct-to-consumer enterprise, unveiled plans to considerably strengthen its brick-and-mortar presence within the home market in relation to the rising demand for the pet meals provided beneath its model, Extremely Premium Direct. The firm at present operates a community of 10 shops throughout France, and goals to double this quantity by the top of this 12 months, based on the knowledge obtained by native enterprise each day Les Echos. Beginning in 2025, the French enterprise is aiming to open round 20 new shops per 12 months. The direct-to-consumer enterprise has a objective to function an expanded community of some 100 shops within the French market by the top of 2028.
Additionally in 2024, French pet meals maker Pepette finalized development work on a brand new plant within the nation’s area of Centre-Val de Loire, and not too long ago added new merchandise to its portfolio.
Among the many newsmakers within the French pet meals business, the 4 France-based corporations listed under seem in Petfood Business’s Prime Firms Database.
Normandise Pet Meals
US$193.40
Les Repas Plaisir, Equilibre & Intuition BIO, Eco Diana & Eco Oscar
Virbac
US$126.30
Natura Plus Extremely Pet Meals
US$81.30
Extremely Premium Direct
Sopral
US$69.00
Professional-Vitamin Pure Life, Professional-Vitamin Defend, Professional-Vitamin Status, Crousti, Premience
