The Animal Agriculture Alliance (Alliance) and Nationwide Institute for Animal Agriculture (NIAA) introduced this week a working partnership that seeks to maximise areas of experience to make sure sound scientific details about animal agriculture is being communicated successfully to key audiences.
As a part of the working relationship, NIAA, a non-profit group devoted to offering applications to work in direction of offering options for illness, whereas selling a protected and healthful meals provide, will function a useful resource on scientific analysis and technical experience. The Alliance, a non-profit working to safeguard the way forward for animal agriculture and its worth to society by bridging the communication hole between the farm and meals communities, will work to speak this info to key audiences.
“The Alliance steadily fields questions from meals manufacturers, registered dietitians, media, and thought leaders on points equivalent to animal welfare, accountable antibiotic use, and environmental stewardship. This partnership with the NIAA will give us larger entry to technical consultants in these fields to make sure we’re speaking correct, science-backed, and expert-supported info to those audiences,” stated Hannah Thompson-Weeman, Alliance president and CEO. “The animal agriculture group has an unbelievable historical past of progress – thanks largely to developments in science – and we’re honored to proceed spreading that message with the assist of NIAA.”
J.J. Jones, NIAA govt director, commented: “The NIAA has typically served the animal agriculture group behind the scenes by convening consultants and allies to discover, talk about, study, and develop data that fosters interdisciplinary cooperation and advances progress throughout the fields of animal welfare, animal well being, and antibiotic use, amongst others. Working alongside our communications companions on the Alliance, we’re positioned to raised assist the animal agriculture group in speaking science whereas combatting misinformation.”
The partnership will entail coordinating media responses on technical points with third-party experience, collaborating on the event and evaluate of speaking factors, infographics, and different sources on matters equivalent to animal welfare, antibiotic use and sustainability, and internet hosting common joint challenge updates with key stakeholders from every group.
