BSM Companions, a full-service pet care analysis, consulting, and strategy-to-shelf product innovation agency, has expanded its international footprint with the opening of the agency’s first European workplace.
Émilie Mesnier, a BSM Companions veteran who presently serves because the agency’s director of product innovation, has been named vp for European operations and can oversee an workplace in Nantes, France. A local of France, Mesnier has greater than 17 years of business expertise and holds a grasp’s diploma in meals science from Agrosup Dijon.
“We assist our purchasers unlock new markets by offering an unparalleled suite of providers that can’t be matched,” mentioned Mesnier. “My workforce and I stay up for rising the agency’s presence all through Europe.”
BSM Companions’ multidisciplinary workforce of PhDs, client scientists, engineers, psychologists, board-certified veterinarians and nutritionists have greater than 550 years of cumulative technical expertise. The agency presents a big selection of providers, together with analysis, product innovation, FSQAR, vitamin providers, veterinary providers, transformation, operations assist, and engineering.
“We provide a seamless enterprise strategy to bringing progressive pet merchandise to the European and U.S. markets,” mentioned Brent Kirn, who was named vp of gross sales and advertising at BSM Companions in March. “Pace to market is vital for development within the ever altering and evolving pet meals panorama. Expertise counts.”
Nate Thomas, founder and companion of BSM Companions, mentioned innovation is aware of no borders, and neither does BSM.
“This growth means expanded assist for our European purchasers who want to develop globally, in addition to American purchasers who wish to thrive in Europe,” mentioned Thomas.
BSM Companions is a big full-service pet care analysis, consulting and strategy-to-shelf product innovation agency. Its analysis professionals collaborate with tons of of purchasers starting from the biggest corporations to the smallest upstart corporations to formulate, assessment and advise on the event of 1000’s of latest merchandise yearly.Â